Navigating Influencer Travel & Events in 2021 - In Conversation with The Daily Front Row + LaFor
How should brands and influencers be thinking about travel and events in a post-pandemic world? Our CEO James Nord speaks with industry experts Alex Dickerson (CMO, The Daily Front Row) and Sydney Fazende (VP Digital, LaForce)!
Alex describes the many considerations that went into planning The Daily Front Row's first major influencer event since before the pandemic. Sydney speaks on the importance of creating experiences that balance luxury with accessibility as consumer preferences have shifted. We also discuss steps that brands can take to prioritize safety when creating travel and event experiences for influencers and talent.
For more on the future of travel in the influencer marketing space, check out our free report - Fohr Insights: Travel in 2021: https://bit.ly/3pasxEi
